Can you share the story behind the founding of Atlas World Sports?
What inspired you to create a platform dedicated to enhancing the sports betting experience?
You know, it’s funny how these things happen.
Being a direct marketing entrepreneur, I saw a unique opportunity.
Everyone was rushing to become an operator, the gold miners of the industry.
But I thought, why not partner with them instead?
That’s how Atlas World Sports was born.
Atlas World Sports is described as the Expedia for Sportsbooks.
The idea came from my own experiences with travel booking.
Remember the days before Expedia, when you had to call airlines and travel agents?
Then Expedia came along and revolutionized everything.
We saw the same potential in sports betting.
It’s about making the experience seamless and efficient, just like Expedia did for travel.
Its also about giving the average bettor or even professional bettors tools that will help them make optimal wagers.
Of course, building this wasn’t without its challenges.
Personalization is a core part of Atlas World Sports.
What specific features make the app unique in terms of personalizing the betting experience for each user?
We’re all about personalization.
With Atlas World Sports, the user is in the driver’s seat.
Our content feeds can be customized to each players choice of sports, leagues, or teams.
We offer AI-powered predictions that analyze data and help our users with opinions and predictions.
In simple terms, we want Atlas World Sports to be a one-stop shop for all things sports betting.
We’re always looking ahead.
Our vision is to create a truly immersive and personalized sports entertainment experience.
We’re planning to launch localized versions of our app in Central and South America in the near future.
I just returned from the SBC Summit Latinoamerica event in Florida.
The excitement and potential surrounding this market is immense.
Atlas recently acquired Lockspread, a popular daily fantasy sports (DFS) platform.
Can you talk about what this acquisition means for Atlas and how Lockspread fits into the companys broader vision?
The Lockspread acquisition is a major step forward in our mission to become the ultimate sports entertainment destination.
This acquisition aligns perfectly with our vision of providing a comprehensive and engaging experience for all sports enthusiasts.
Again, becoming that one-stop shop for both sports bettors and fantasy players is what will set us apart.
You were recently recognized as one of the Top 100 Most Influential Figures in the U.S. iGaming Industry.
It’s an honor to be recognized alongside so many incredible leaders in the iGaming industry.
I see my role as a connector and innovator.
We’re bridging the gap between sports fans, operators, and technology.
Were creating a more engaging and personalized experience for everyone.
As mentioned, Atlas World Sports is more than a sportsbook or DFS platform.
The future of iGaming is incredibly bright.
We see immense opportunities to penetrate new markets in the very near future and connect with a wider audience.
Its exciting to continue to see technological innovation.
That said, Atlas World Sports is well-positioned to capitalize on these opportunities and overcome these challenges.
Were committed to staying agile and user-focused.
As Jeff Bezos famously once said, We’re not competitor obsessed, we’re customer obsessed.
Thank you for the great interview, readers who wish to learn more should visitAtlas World Sports.